chaka chaka

The blackberry craze that hit KL must be a strat planner’s/researcher’s absolute wet dream. Or nightmare. Depends on what grade they are, methinks.

Take me as your solitary dipstick subject aka one-person focus group. Not an “early adopter”, not a smartphone user, hate(d) blackberries, couldn’t give a shit about the current group trend (re: iPhone posse in the office).

Of course it started with bloggers. Which fucking campaign doesn’t ride on the blinged up coat tails of these over-hyped camwhores? Then celcom (cleverly enough) targeted the pseudo indie/elektro group and what have you klubbers by including (baby’s) ah xu. Nice one.

My little echo got a blackberry. And pressured me sweetly with the lure of FREE chat. First learning: don’t underestimate your secondary target.

Being the google freak that I am, I started researching. BIS. Blackberry compression. Push email. BB Messenger. Met ah hiong sometime between this voracious googling and a pitch to fondle his Bold. Switching back and forth between apps got me weak at the knees. Then on monday, dragged by mr music, I touched the Curve 8520 and loved that it had no balls. Sold! Second learning: a no-fucking-brainer, sell a good product.

I now have two lines: voice & texts + BIS. Why? Because Xpax has an awesome daily unlimited plan which is actually giving me 2nd thoughts about chucking the SIM. Third learning: be generous (Maxis, you kiam siap bastards).

So, this phone *ahem* device is not my life. Yet. According to my office tablemate, he hasn’t seen me put the fucking thing down since. But fuck you all, I’ve installed bb app world (not available to malaysians) so I fucking rock. I also get to chat with the lovely baby any damned time I please. How awesome is that?

Posted, of course, from my BlackBerry@ wireless device via Vodafone-Celcom Mobile, yo.

Tags: blackberry

This entry was posted on Thursday, November 12th, 2009 at 0315 and is filed under 011010. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.